Privacy Policy
Effective Date: September 29, 2025 | Last Updated: March 2026
Studio Sidekick LLC operates ssidekick.com and associated demo sites including thedancelab.com. This Privacy Policy explains how we collect, use, and protect your personal information.
Information We Collect
Information You Provide Directly
- •Name, email address, phone number, and studio name when you fill out forms, book a strategy call, or contact us
- •Payment information (processed securely through our third-party payment processor; we do not store full credit card numbers)
- •Class schedules, studio details, branding materials, and content you provide during onboarding
- •Messages, questions, and information you submit through contact forms, email, phone, or SMS
Information Collected Automatically
When you visit our sites, we and our third-party tools automatically collect certain information:
- •Analytics Data: We use Google Analytics (GA4) to collect information about how you interact with our sites, including pages visited, time spent on pages, referring URLs, browser type, device type, and approximate geographic location.
- •Retargeting Pixels: We use Meta Pixel (Facebook/Instagram) and Google Ads tracking pixels. These tools collect information about your browsing behavior so we can show you relevant advertisements after you visit our sites.
- •Cookies: Our sites use cookies and similar tracking technologies to improve your browsing experience, analyze traffic, and support advertising efforts.
How We Use Your Information
- •To provide, maintain, and improve our services including Smart Site, Smart Show, and Smart Studio
- •To process payments and complete transactions
- •To configure and manage your platform access
- •To connect you with dance studios when you request trial class bookings through our demo sites
- •To send you service-related SMS messages such as order confirmations, onboarding information, and account access details (with your consent)
- •To send you marketing SMS messages about special offers, discounts, and service updates (with your separate consent)
- •To send you marketing emails, newsletters, and service updates (only with your consent via opt-in forms)
- •To display targeted advertisements on third-party platforms based on your interactions with our sites
- •To analyze website traffic and user behavior to improve our sites and services
- •To respond to your inquiries and provide customer support
SMS Text Messaging
When you provide your phone number and opt in to receive text messages from Studio Sidekick LLC, you may receive:
- •Service Messages: Order confirmations, onboarding information, account access details, and other service-related notifications
- •Marketing Messages: Special offers, discounts, and service updates (only if you separately opt in to marketing messages)
Message frequency may vary. Message and data rates may apply. You can text HELP for assistance or reply STOP to opt out of text messages at any time.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services.
How Your Information Is Handled
We do not sell your personal information. We disclose information only in these limited circumstances:
- •Service Providers: We use third-party platforms to manage forms, automations, email and SMS communications, and client data. Your information may be processed and stored within these systems in accordance with their privacy practices.
- •Payment Processors: We transmit payment information to our third-party payment processor solely to complete your transactions. We do not store full card numbers.
- •Analytics & Advertising Tools: We use Google Analytics, Meta Pixel (Facebook/Instagram), and Google Ads on our sites. These tools may collect browsing and interaction data through cookies in accordance with their own privacy policies.
- •Dance Studios: When you request to book a trial class through one of our demo sites, we share your contact information with the relevant dance studio to facilitate your booking.
- •Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request.
Email Communications
We send marketing emails and newsletters only to individuals who have opted in through forms on our sites. Every marketing email includes an unsubscribe link. You may opt out of marketing communications at any time by clicking "unsubscribe" in any email or by contacting us directly. Opting out of marketing emails does not affect transactional emails related to your account or active services.
Cookies and Tracking Technologies
Our sites use cookies and similar tracking technologies to improve your experience, analyze traffic, and support our advertising efforts. You can disable cookies through your browser settings, though some site features may not function properly without them. You can learn more about how Google uses your data at google.com/policies/privacy/partners.
Your Choices and Rights
- •Cookies: You can disable cookies through your browser settings. You can also opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.
- •Retargeting: You can opt out of Meta's ad targeting at facebook.com/ads/preferences and Google's ad targeting at adssettings.google.com.
- •Email: Unsubscribe from marketing emails at any time via the link in any email.
- •SMS: Reply STOP to any text message to opt out. Text HELP for assistance.
- •Data Deletion: You may request deletion of your personal data by contacting us at hello@ssidekick.com or (833) 400-5515. We will process your request within 30 days.
Data Security
We use commercially reasonable measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Children's Privacy
Our sites and services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately so we can delete it.
Contact Us
For questions about this Privacy Policy or to exercise your data rights, contact us at:
Email: hello@ssidekick.com
Phone: (833) 400-5515
Address: Studio Sidekick LLC, North Royalton, Ohio
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of our sites after changes are posted constitutes acceptance of the revised policy.